...And never work a day in your Life
You may have read in a previous post that in research conducted last year, IBM discovered that the most important personality trait for the future success of their business is Creativity.
Why? It's simply important to be adaptable in order to succeed in the modern World of business.
So which companies are empowering those feelings of creativity? Strangely enough it's the same list as the best places to work and every single one is worth a lot of money...
In at Number 3
Company: FedEx
Worth = Approx $2.1 Billion
FedEx have a scheme in which they encourage their employees to volunteer to make the world around them a better place. This seemingly Altruistic act seems to have had a knock on and highly beneficial effect.
Doing a good deed is a sure-thing when it comes to happiness. Happy people are more confident in themselves and their own ability, which in turn leads to people who aren't scared to fail - this is the magic soup where creativity flourishes.
What to Take Home from this?
Do something good, be grateful, get happy - allow creativity and watch doors open and good things happen!
What do Number 2 do?
Company: Kimberly-Clark
Worth = Approx $18 Billion
Kimberly-Clark claim to help over 1,000,000 people world wide and pride themselves on having not only an effective but a valued and happy workforce. In their top 3 elements to encourage in their employees they list "Let them Feel Welcome, Let them Dream, Let them Grow".
Again, the comfort-creativity factor allowing a HUGE company the ability to push itself into every available nook and cranny of the business world.
What to Take Home from this?
Giving someone creative freedom is like writing them a blank cheque for contentment. And a contented individual is a productive, reliable and enjoyable person to be around.
You won't have heard of Number 3...
Company: Google
Worth = Over $93 Billion
Now once your eyes have stopped watering at the sheer massive nature of this companies worth, let your breath be taken away by the awesome nature of their environment. Everything this company does revolves around play, and that play lets people relax and lets them create. Just take a look at the 16 buildings housing 18 totally free restaurants, video games, gyms table tennis sets, pets, BBQ's in the summer and eco-centric business attitudes.
What to Take Home from this?
What comes first? Success or creativity? Well all you need to know is that these three companies hold Creativity and Play above all things in their environments and the outcome has been relentlessly successful. Remember that that the only thing that we should take seriously is our need to play with the world around us.
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